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Wednesday 26 October 2022

Taylor Swift's 'Midnights' is taking over TikTok one song at a time

Taylor Swift smiling on the TIFF red carpet.

People on TikTok are using tracks from Taylor Swift's Midnights to talk their talk and go viral.

Swift's tenth studio album, Midnights, has been out for less than a week, and it's already taking over TikTok. However, the most popular tracks on the platform may or may not surprise you.

Here are the eight most popular songs off Midnights, according to TikTok. (This list is based on the number of videos posted for each song.)

1. "Anti-Hero"

Unsurprisingly, the album's lead single — and the track with arguably the most viral lyrics — is causing the biggest stir on TikTok with a whopping 84,000 videos and counting. The song's vulnerable, yet humorous lyrics and its Swift-directed music video have inspired thousands of fan edits and lyrical analysis videos. Not to mention, "It's me. Hi. I'm the problem it's me" is perfectly designed for users to share the ways in which they are the problem — something we know they love to do.

2. "Karma"

Coming in second with over 24,000 videos is "Karma." The undeniable bop has Swifties dancing and lip-synching along to the catchy track, which features very Swiftian lyrics like, "Karma is a cat, purring in my lap 'cause it loves me."

3. "Midnight Rain"

Despite its uncharacteristic production (how much pitched-down vocal modulation is too much vocal modulation?), "Midnight Rain" is another fan favorite. Listeners are picking up on the tragically mismatched couple depicted in the lyrics and making fan edits of similarly ill-fated fictional couples like Little Women's Jo and Laurie.

4. "Vigilante Shit"

Perhaps the most controversial track on the record, "Vigilante Shit" has TikTokkers split between poking fun at Swift's dramatic lyrics, like "draw the cat eyes sharp enough to kill a man," and embracing the song in all its cringiness. Users have also taken inspiration from Swift's "Vigilante Shit" TikTok and are posting transition videos of them "dressing for revenge."

5. "You're On Your Own, Kid"

"You're On Your Own, Kid" is track five of Midnights, and as any Swiftie knows, Swift's track fives are always the most emotionally devastating song on each album. If the over 17,000 TikToks are anything to go by, "You're On Your Own, Kid" did not disappoint. Users have honed in on the lyric, "So make the friendship bracelets, take the moment and taste it" and are posting sweet montages of themselves and their friends.

6. "Bejeweled"

The second single off Midnights is a favorite for lip-synching, dancing, and blinging transition videos.

7. "Lavender Haze"

"Lavender Haze" was our collective introduction to Midnights, and as the first track on the album it seems to be the go-to song for any TikTok loosely related to the release and the pop star. It's become the soundtrack to a truly eclectic mix of videos, from Midnights-inspired drink recipes to Midnights-inspired Instagram captions.

8. "Mastermind"

In "Mastermind," Swift describes how she plotted to ensure someone (Joe Alwyn) would fall in love with her. The track made many fans feel so seen that they've gotten on TikTok to expose the crazy schemes they concocted to get close to someone.



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