The Bon Appétit Test Kitchen captured the internet's heart with their culinary YouTube videos. They're still making videos while social distancing — they're just doing it at home.
Bon Appétit had "six to eight weeks" of content pre-filmed before New York City, where the magazine is based, issued a stay at home order. But the prepared videos felt out of place with the global pandemic keeping everyone inside.
"Knowing that so many people all over the country are home and finding themselves in a similar situation as Brad, Claire, Molly, Sohla, and everybody in the test kitchen, not creating content that feels reflective of that felt like it would be a huge disservice to our fans," Condé Nast head of programming Matt Duckor told Vulture. Read more...
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